Viewers are tuning out…
According to a New York Post report, former CNN anchor Don Lemon’s show on X is already struggling in the wake of X owner Elon Musk ending his partnership with Lemon.
Musk ended his deal with Lemon after the former CNN anchor’s show failed to impress Musk; he also had a now-viral list of demands that included a Tesla truck and a podcast in space.
“Nobody is watching,” one media watcher told The Post. “Poor Don, he doesn’t realize people watched the first interview because of Elon — not him! Watching the Elon interview reminded everyone of how much they dislike Don.”
From The New York Post:
Lemon’s second show with tech journalist Kara Swisher, which was posted on X and YouTube last Wednesday, has garnered just 190,000 and 93,000 views, respectively, as of Tuesday morning.
That’s a fraction of the views from his interview with Musk, posted to both sites on March 18, which has amassed 2.2 million views on X and 1.2 million views on YouTube as of Tuesday.
His interview with Swisher wasn’t even reposted by the well-known tech journalist, who, like Lemon, has 1.5 million followers on X.
“She knew it was so bad that she has ditched him and not promoted,” said another media insider.
“To start strong and then immediately fizzle is worse than starting slow and building an audience,” the source said.
“The second episode of The Don Lemon Show garnered twice the number of impressions and views on X compared to YouTube,” according to X. “But in contrast to numerous creators who have effectively harnessed the potential of X and its community, The Don Lemon Show did not employ any active advertising strategies to enhance the visibility of its organic posts on the platform and attract new viewers.”
More over at The New York Post:
‘The Don Lemon Show’ in tailspin after being dumped by Elon Musk: ‘Nobody is watching’ https://t.co/qWhwO7Xp01 pic.twitter.com/fxuEcxfwgI
— New York Post (@nypost) March 26, 2024